Download the Residential HVAC Brand Awareness: Market Outlook & Brand Landscape Highlights Report to better understand U.S. contractors’ current outlook on the residential HVAC industry.
Why Download this Report?
Stay ahead in the residential HVAC industry with our Residential HVAC Brand Awareness: Market Outlook & Brand Landscape Highlights Report. This resource provides snapshot insights into HVAC contractors’ outlook on their residential work, helping you make informed decisions and stay competitive. The report is based on data collected from a diverse group of HVAC professionals, including installers and contractors. It highlights key trends across the residential heating and cooling market. Gain a deeper understanding of what factors influence brand selection and how online purchasing is evolving in this critical industry sector.
Who Should Read this Report?
HVAC Contractors and Installers: To refine brand offerings and align with industry trends and best practices.
Product Managers and Developers: Designing HVAC products that meet current market needs and emerging trends in brand preferences.
Dealers and Distributors: To understand contractor preferences and develop targeted inventory and sales strategies.
Business Development and Marketing Professionals: To better understand industry demands and develop targeted marketing strategies based on brand loyalty and contractor preferences.
Study Objectives
Explore Market Changes: Discover what industry changes contractors expect over the next four years.
Identify Brand Awareness and Offerings: Determine which residential HVAC brands are top of mind for contractors, and which they currently offer as their primary, secondary, and tertiary options.
Evaluate Influencing Factors: Identify the product and non-product-related factors that most influence contractors' decisions when choosing a residential HVAC brand.
• Understand Online Purchasing Activity: Explore how online purchasing by both contractors and customers is changing, and how it impacts business.
Methodology
The data for this report was collected through online surveys completed by active, qualified subscribers to The NEWS, Plumbing & Mechanical, PM Engineer, Engineered Systems, and SNIPS, as well as members of myCLEARopinion panel and a trusted panel partner. These respondents are contractors in the residential HVAC industry involved in purchasing decisions of heating/cooling equipment for their company. Data was collected November 4-20, 2025
The data for this report is sourced from the 2026 Residential HVAC Brand Awareness CLEAReport (full trended edition)
• If you have questions, please contact us using our contact us form at: https://www.myclearopinioninsightshub.com/contact
Data Analysis
We use SPSS, a statistical software package, to tabulate all closed-ended numerical data, while open-ended questions are either summarized, coded, or included as written by respondents. Data is presented in graphic and tabular formats, detailing the number of respondents for each question. Sample sizes may vary throughout the report due to skip logic, data cleaning, or missing responses, and some totals may not equal 100% due to rounding. Key metrics include the mean (arithmetic average) and median (middle value of responses). Net values, such as top 2 box scores, may not match individual percentages due to rounding. Sample sizes are indicated as 'n=xx,' with sizes of 30 or more considered statistically reliable, while those below 15 are interpreted directionally. Statistical significance is highlighted at a 95% confidence level, showing results that are likely not due to chance. Significant differences between response options are clearly indicated in the report.